提要文摘: | 本书借和吸收了外客关系管理的最新究成果{uFF0C}{u4ECB}{u7ECD}{u4E86}{u5BA2}{u6237}{u5173}{u7CFB}{u7BA1}{u7406}{u7684}{u7406}{u5FF5}{u4E0E}{u6280}{u672F}{uFF0C}{u7740}{u91CD}{u9610}{u8FF0}{u4E86}{u5BA2}{u6237}{u5173}{u7CFB}{u7684}{u5EFA}{u7ACB}{u3001}{u5BA2}{u6237}{u5173}{u7CFB}{u7684}{u7EF4}{u62A4}{u3001}{u5BA2}{u6237}{u5173}{u7CFB}{u7684}{u633D}{u6551}{u4E09}{u4E2A}{u5173}{u952E}{u95EE}{u9898}{uFF0C}{u5177}{u4F53}{u5185}{u5BB9}{u5305}{u62EC}{u5BA2}{u6237}{u7684}{u9009}{u62E9}{u3001}{u5BA2}{u6237}{u7684}{u5F00}{u53D1}{u3001}{u5BA2}{u6237}{u7684}{u4FE1}{u606F}{u3001}{u5BA2}{u6237}{u7684}{u5206}{u7EA7}{u3001}{u5BA2}{u6237}{u7684}{u6C9F}{u901A}{u3001}{u5BA2}{u6237}{u7684}{u6EE1}{u610F}{u3001}{u5BA2}{u6237}{u7684}{u5FE0}{u8BDA}{u3001}{u5BA2}{u6237}{u7684}{u633D}{u56DE}{u7B49}{u3002} |